Digital marketing uses every touch point of your daily use of the internet to reach you. The difference between digital and traditional marketing is the medium over which an audience encounters a marketing message. Digital marketing is catching on in 2021 at a rapid speed. Advantages of digital marketing By using google search daily there…
Category: SEARCH ENGINE OPTIMIZATION (SEO)
Marketing Strategy for Successful Photography
Marketing is a well-studied field, and the results from decades of research are clear: Photographs encourage engagement and increase the likelihood of people to act. No matter how powerful your marketing material is, it can only succeed if it encourages people to reach out to your business or take other actions. Successful marketing and branding are…
SUCCESSFUL SOCIAL MEDIA TRENDS – 2021
There are plenty of social media sites that have stuck around for years, even decades. But what doesn’t remain constant is how they’re best used, especially when it comes to marketing. Every year, and sometimes even more frequently, brands, individuals and marketing teams have to reconsider what they’re doing in terms of promotions. Why? To keep up…
Successful Digital Marketing Strategy for a Cosmetics Company
A small or new cosmetic brand needs a well-thought-out digital marketing plan to tackle the competition and ensure sustainability.
How To Start An Online Business With An Effective Strategy?
With the Covid-19 pandemic, we’ve seen more people starting an online business and small local businesses going online. Starting an online business has become easy to start due to being accessible, requiring little to no start-up capital to start as well as the ability to scale your business quickly. But, here’s the thing, let me…
DIGITAL MARKETING STRATEGY FOR AN ONLINE TECH RETAIL STORE
Written by Thakazelo Douw and Naeemah Mohamed Introduction The eCommerce industry has been growing at a steady rate over the past few years. In 2020, global e-retail sales grew 27,6% compared to the previous year. However, with the growing rate comes increasing competition. Brands have to communicate with their customers at every step of…
An Amazing Digital Marketing Strategy for EcoFriendly Shopping Bags
The digital marketing strategy aims to help organisations to plan before entering the digital world. EcoFriend has joined other organisations to develop a better substitute for plastic shopping bags, considering the negative effects of plastics. The Company involves in the manufacturing, marketing of paper and cloth bags. The fundamental role is giving potential customers various…
5 Best SEO Tips For Better Rankings
It is true that SEO involves patience but sometimes using the right techniques at right time gives you better results earlier. It is all about implementing basic SEO configurations for maximum exposure. This blog will be really helpful if you are looking for quick steps for effective SEO, read on! Read our article to know…
Ranking your business – optimizing your website
by Shannon Alexander One of the most daunting ways of promoting your business is through spending thousands of rands on advertising. Did you know that you are able to gain plenty of traffic to your website without using paid advertising? If not, you will soon find that this method will be used much more often…
HOW TO SHATTER TOURISM BY DIGITAL MARKETING STRATEGY
Tourism, the act and process of spending time away from home in pursuit of recreation, relaxation, and pleasure, while making use of the commercial services.