A backlink is any “incoming” or “inbound” link to your website. This means that anytime someone links from their website to your website, they have created a “backlink.” Backlinks are an important part of search engine optimization, which is why we create entire link building campaigns that are focused on increasing the number and quality of incoming…
Category: Licensed Digital Marketing Master™
What’s Digital Marketing all about? How do you reach customers? How does it differ from traditional media, and how can the new and old work together to create a water-tight campaign that speaks its truth across any and every channel?
Digital Marketing Has Taken Over The World
MARKETING DURING THE OLDIES 10 years ago, things were much more simple. Just think about the fact that there were only a few smartphones to choose from, and the worldwide web really wasn’t that wide or connected as it is now. The information pool was nowhere near where it is now. To decide about purchasing…