Website Speed is an important SEO consideration. It improves the user experience by making it easier for a bot crawl pages. Unbounce found that most users believe their internet provider is responsible for slow page loads. But, more often than not, if you don’t optimize your website speed then you are contributing to the problem….
Category: Licensed Search Engine Marketing Professional™
You hear the terms endlessly. SEO and SEM. You see it required on job applications, and you see articles about it, so what’s the deal? What is search engine marketing?
Best email marketing tips to growth hack your sales
Follow me along as I’ll be sharing a few tips on how to grow your business with email marketing It’s often challenging choosing which marketing strategies to invest your time in. As people’s (potential customers) actions and desires change, a well-executed email marketing strategy is needed to act as a provision for those changes. Email…

SEO And Understanding and Appreciating The Value
Understanding the importance of SEO

Four Steps To Become a Digital Marketing Master
Digital marketing in summary Digital marketing is an essentially needed product to discover the digital world. We all know that by using digital marketing tools you can promote your own product or you can grow your business and network. To become a professional at your own work using social media tools or etc. whatever it…

The New Marketing Standard – Career in Digital Marketing
Digital Marketing is doubtlessly one of the most in-demand jobs worldwide. As the pandemic peaks in early 2020, the world has swiftly shifted its way of living where everyone adjusted and moved everything to their home, specifically businesses. Online Advertising has then projected its growth as companies divert their attention. Businesses invested more in digital…

Do You Have What It Takes To Be A Digital Marketer?
For the right person, being a digital marketer is their dream job. They love what it entails. But for others, not so much. Digital marketing encompasses many parts. You have your: SEO – Search Engine Optimization SEM – Search Engine Marketing PPC – Pay per Click KPI – Key Performance Index ROI – Return of…

Digital Marketing Plan for Churches
Church attendance is steadily decreasing, especially among millennials. In their efforts to attract new attendees and reach a younger audience, churches have often mistakenly used misleading marketing tactics that are more of a turn-off to the target market. More than any other industry, authenticity is the single most important element of church marketing. Instead of…

Digital Marketing Plan for Authors/Writers
Basic tools to use to be a successful author/writer (author Kgothatso Mampye) History of Publishing Although most authors/writers have been using a well-known method of typing and publishing a book that readers can purchase inside the book store the traditional way of buying a book inside the store is slowly fading away to the…

5 Ways to maximize traffic to your blog
The question for businesses today is can they use to increase traffic to their website. This post will provide the answers.

What Is SEM And How To Do It Right!
The digital marketing trends are ever changing, however, one really interesting digital marketing tool is SEM. Before we go ahead with what exactly is SEM, let’s talk about digital marketing first. Digital Marketing is advertising through digital platforms which vary according to the type of strategy you are using. These strategies would include social media…