The rapid migration to digital technologies driven by the pandemic (Covid-19) will continue into the recovery. In the discovery and evaluation part of the journey, search engines, social media feeds, and influencers are popular ways for shoppers to get product inspiration outside a brand properties. Search engine optimization is the process of improving the quality…
Category: SEO & SEM Master II™
Four Steps To Become a Digital Marketing Master
Digital marketing in summary Digital marketing is an essentially needed product to discover the digital world. We all know that by using digital marketing tools you can promote your own product or you can grow your business and network. To become a professional at your own work using social media tools or etc. whatever it…
The New Marketing Standard – Career in Digital Marketing
Digital Marketing is doubtlessly one of the most in-demand jobs worldwide. As the pandemic peaks in early 2020, the world has swiftly shifted its way of living where everyone adjusted and moved everything to their home, specifically businesses. Online Advertising has then projected its growth as companies divert their attention. Businesses invested more in digital…
Digital Marketing Plan for Authors/Writers
Basic tools to use to be a successful author/writer (author Kgothatso Mampye) History of Publishing Although most authors/writers have been using a well-known method of typing and publishing a book that readers can purchase inside the book store the traditional way of buying a book inside the store is slowly fading away to the…
The Overview to the SEO & SEM Master II™
Understanding SEO & SEM is important, but how do you utilize it effectively to ensure your efforts and budget are in the right place? This sub-course teaches how to use SEO & SEM to its full potential and how to harvest and use their relevant analytical data. Learning Goals How to use SEO & SEM…