The rapid migration to digital technologies driven by the pandemic (Covid-19) will continue into the recovery. In the discovery and evaluation part of the journey, search engines, social media feeds, and influencers are popular ways for shoppers to get product inspiration outside a brand properties. Search engine optimization is the process of improving the quality…
Category: SEO & SEM Master III™
Four Steps To Become a Digital Marketing Master
Digital marketing in summary Digital marketing is an essentially needed product to discover the digital world. We all know that by using digital marketing tools you can promote your own product or you can grow your business and network. To become a professional at your own work using social media tools or etc. whatever it…
The New Marketing Standard – Career in Digital Marketing
Digital Marketing is doubtlessly one of the most in-demand jobs worldwide. As the pandemic peaks in early 2020, the world has swiftly shifted its way of living where everyone adjusted and moved everything to their home, specifically businesses. Online Advertising has then projected its growth as companies divert their attention. Businesses invested more in digital…
Do You Have What It Takes To Be A Digital Marketer?
For the right person, being a digital marketer is their dream job. They love what it entails. But for others, not so much. Digital marketing encompasses many parts. You have your: SEO – Search Engine Optimization SEM – Search Engine Marketing PPC – Pay per Click KPI – Key Performance Index ROI – Return of…
Digital Marketing Plan for Authors/Writers
Basic tools to use to be a successful author/writer (author Kgothatso Mampye) History of Publishing Although most authors/writers have been using a well-known method of typing and publishing a book that readers can purchase inside the book store the traditional way of buying a book inside the store is slowly fading away to the…
Digital marketing plan for freelance online Teachers
Digital marketing plan for freelance online Teachers Posted on April 16 2021 Sink or swim…Not only have many businesses closed down due to the pandemic but there has also been a significant unemployement increase, however many companies evolved with the changes and moved to online platforms; working from home or remotely. One of the main…
The Outline of SEO & SEM Master III™
How do you manage paid marketing? How can you make the most of your investments with advertisements, whether page ads or video? What about the ever-elusive SEO and SEM? The Paid Marketing Master sub-course covers all you need to know about paid marketing and more Learning Goals How to make SEO work for your brand…