When you’ve got the basics of content marketing down but need to expand your skillset with creating content for the digital world, this course is for you. This covers e-mail, blogs, videos, and more, with the end goal of making your brand recognisable through consistent, identifiable content.
Learning Goals
- Learn in-depth rules and practices for e-mail campaigns with care to regulation and making content t.
- Learn how to make high-quality video content not just for video sites like
- YouTube, but for other social media platforms as well.
- Learn how to establish a consistent and effective brand through marketing,
- a more united design language that speaks to consumers.
Target Audience
- Marketers and marketing executives who want to know the highest level of Digital Marketing
- Very high-level marketers in charge of handling critical brands
Content Marketing Expert
How do you reach new audiences with eye-grabbing content to entice and allure? This section will provide you with the knowledge and information you need on content marketing, such as using images and videos to properly advertise your brand.
Quality Content Marketing
- The Buyer’s Journey
- Five Marketing Functions
- 360 Digital Marketing Campaign
- Marketing Functions and Buyer Journey Stages
- Digital Marketing Concepts, Principles
Branding with content marketing
This section teaches you how to create a consistent, identiable identity of your brand on the web.
Digital Research
- Audience Research
- Social Listening Platforms
- Social Listening and Audience Research Tools
How to build a brand
- The Buyer’s Journey
- Five Marketing Functions
- 360 Digital Marketing Campaign
- Marketing Functions and Buyer Journey Stages
- Digital Marketing Concepts, Principles
WHO SHOULD ATTEND?
- Marketers and marketing executives who want to know the highest level of Digital Marketing
- Very high-level marketers in charge of handling critical brands
For more Blogs: https://blog.thedigitalmarketinginstitute.org/
International Institute of Digital Marketing ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop DMI. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed– a foundation with the ability to be built upon and developed with time.