Digital marketing is an innovative and ever-changing industry where businesses strategize how they will gain valuable opportunities, and the potential to reach new customers. However, the fashion industry is also changing with consumers’ shopping trends. With this change, social media will play a huge role in the field of fashion marketing. Many brands are already…
Tag: brandawareness

Strengthen Your Image in the Eyes of Your Audience
Written by Lizelle Grobbelaar Have you ever heard or been in an argument where people try to explain which brand is better, an iPhone or Samsung? Xbox or PlayStation? Both sides believe that their choice is the better one. Their opinions are based on their experience with the brand. Positive experiences can lead to trust,…