We live in a society that is majorly influenced by the digital world and digital transformation is therefore a marketing strategy of great importance for businesses. Having a business that lacks internet presence means that you are missing out on valuable customer interaction. This resulting in a losing battle against your businesses competitors. What is…
Tag: COVID-19

How The COVID-19 Pandemic Has Encouraged Digitization In The Business World.
The Importance It was the right time to accelerate the development of the digital tools and technologies that can help neutralize or at least mitigate the negative effects of the COVID-19. Moreover, in the post-COVID recovery phase, digitization is undoubtedly essential for citizens and communities to return to normality in the world. At the same…