The work of a digital marketer is always growing in order to keep up with the latest technologies, techniques, and best practises in the industry. As a result of the large range of fundamental topics that digital marketing involves, it can be difficult for marketers to choose what digital marketing skills are in high demand…
Tag: digital marketing
Reinvent Your Covid-19 Strategy! How to BOOST Your Business During the Pandemic.
The Covid-19 pandemic has hit businesses HARD. Small companies are struggling to stay afloat, non-remote positions have become impossible to maintain, and the entire field of marketing has become digitalised. Rather than fighting to maintain a marketing strategy that is quite frankly outdated, why not BOOST and improve your company’s digital marketing strategy? In this…
Why and How To Achieve Digital Transformation Success.
We live in a society that is majorly influenced by the digital world and digital transformation is therefore a marketing strategy of great importance for businesses. Having a business that lacks internet presence means that you are missing out on valuable customer interaction. This resulting in a losing battle against your businesses competitors. What is…
Why is Digital Marketing important?
Before we answer ” Why is Digital Marketing Important? let us first define what digital marketing is so that we can have a basic understanding of Digital Marketing. Digital Marketing is the component of marketing that uses the internet and online based digital technologies such as computers, mobile phones and other digital media and platforms…
SEO – Why Small Businesses Should Invest in it?
In today’s age it is important for all businesses to invest in Search Engine Optimization (SEO). This blog post will focus on the importance of small businesses specifically investing in SEO. Having an online presence does not only mean being active on social media platforms, it also means having a website. Websites are informative and…
Learning Digital Marketing from Ground Zero
What is digital marketing? Digital Marketing is promoting products or services with the help of digital devices or technology. Since the evolution of smartphones, it’s impossible to overstate the importance of digital marketing. If you work for a small business, it’s difficult for you to compete with the major brands in your industry, Fortunately, digital…
5 Ways to Boost Your Digital Marketing Career
By Athi Gwarube | Last Updated: 12/ 03/ 2022 | Digital Marketing Career In recent years, digital marketing has grown into a booming industry. The concept encompasses a wide range of services and products offered via the Internet. Today, it is the fastest-growing and most active marketing technique, and it is predicted to grow further…
Digital marketing plan for a Video Game Company 2022
Video games have been around for quite a while now and the industry itself has only continued to grow along with it. No longer can video games be called a child’s toy because even parents are joining in on the gaming bandwagon. Thanks to the emergence of digital marketing and technology virtually anybody can play…
Digital Marketing for Business Success
Marketing is one of the most significant factors that might determine a company’s success. Marketing aids in the growth of a company; even larger companies rely on marketing to reach out to their customers or clients. It will be impossible for a firm to succeed, no matter how good of a product or service it…
Successful Digital Marketing Strategy For Restaurants In 2022
Are you a restaurant owner and struggling with your business? Are you hesitating about opening a restaurant and don’t know what to start with? You may be familiar with some digital marketing strategies, but it’s important to understand that not all of them are applicable to the restaurant industry; in fact, the majority aren’t. This…