Hijab fashion is a simple/modest yet a beautiful and unique look.The fashion world is constantly changing whereas it’s focusing on the oldies or this year’s fashion. But as the fashion world is growing it’s becoming more scarce of modest outfits that hijab women can be comfortable in. This is the fashion niche I have always…
Tag: Fashion Industry
Digital Marketing Strategy for Fashion eCommerce Startups
A digital marketing strategy is essential to have in a business. It demonstrates the company’s current position (compared to competitors), discusses strategic goals, and sets out how to achieve them. Business start-ups must first assess competitors in the industry and find a gap in the market. The company then specifies its target demographic and differentiates itself…
Digital Marketing Strategies for Fashion and Luxury Brands
Introduction Digital marketing for the fashion industry in a post Covid-19 world: the pandemic has given rise to an unprecedented health crisis and has imposed new and stringent security constraints that companies in the fashion industry are also called upon to measure themselves against. Among these, companies who are successfully riding the wave owe much…
Why are Luxury Brands Beginning To Invest In Digital retailing?
Digitize or Die: Traditional luxury brands are finally transitioning into the digital side of the business whilst remaining cautious in selling online on their own eCommerce platforms.