Every day hundreds of new brands, new marketing trends, and campaigns are launching in the market. Every now and then, brands are seeking new product idea, implementing new digital marketing strategies. To compete with longstanding businesses and keep a sound pace with online consumer behavior, startups really need to push themselves hard to reach their…
Tag: Google analytics

An Amazing Digital Marketing Strategy for EcoFriendly Shopping Bags
The digital marketing strategy aims to help organisations to plan before entering the digital world. EcoFriend has joined other organisations to develop a better substitute for plastic shopping bags, considering the negative effects of plastics. The Company involves in the manufacturing, marketing of paper and cloth bags. The fundamental role is giving potential customers various…

5 Step Plan: Digital Marketing For Accessories Business Made Easy
Accessories have been used to bring outfits together since ancient times. A lot of clothing retail stores have found success in selling accessories to customers. With the rise of eCommerce, we now see many small businesses shift their focus to selling online. If you have an accessory business online and you’re looking for help with…

Cookies phase out and its alternatives for Digital Marketers
By Manju Mani – Brand Marketing Analyst at IIDM™ End of Google third-party cookies in 2022, what does that mean to you? Well, let’s start from here, what are cookies? You may think about those crunchy ones that we treat ourselves with, well they are but the ones we are talking about here are found…
5 Top Digital Marketing Tools You Need in 2021
Digital marketing is one of the easiest ways to increase your reach and engagement across the web for your business. Although some digital marketers track and create their content themselves, you can save time by using digital marketing tools. If you are a freelance digital marketer, or working for a business, you can use tools…