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International Institute Of Digital Marketing™

Tag: LEGO

content marketing

What Can Teach Us A Toy About Content Marketing?

Posted on September 20, 2021September 20, 2021

We all love Lego!

Today, this toy, with its fame at the universal level, was chosen as the best toy of all time by industry experts in terms of the entertainment, creativity, and benefits it provides.

So what can we, as digital marketers, learn from the success of this toy while designing our content?

Lego Eco-friendly

Eco-Friendly Strategy for LEGO for a Better Future – IIDM

Posted on July 4, 2021July 12, 2021

Nowadays, companies are considering the environment more and trying to adopt this into their presence as a company. As it seems, one of them is LEGO, which gets criticized for using mainly plastic. LEGO is known for producing plastic toys that you can build colorful blocks that are easily turned into shapes and things. Lego…

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