By Manju Mani – Brand Marketing Analyst at IIDM™ End of Google third-party cookies in 2022, what does that mean to you? Well, let’s start from here, what are cookies? You may think about those crunchy ones that we treat ourselves with, well they are but the ones we are talking about here are found…
Tag: paid advertising
Digital Marketing Plan for Lodging Companies
In order to achieve a successful marketing plan, marketers in lodging companies should take into account the importance of constructing a well-organized strategy which eventually helps to compare the actual outcome with the expected one. “Who does not have a plan, is actually planning to fail!” Lodging companies are businesses which utilize the sharing economy…
Social Media Targeting: Why It Is Important
International Institute of Digital Marketing™. Social media targeting: Why is it important
How to utilize Digital Marketing based on Game Theory?
Both Digital Marketing and Game Theory are strategic tools to reach a professional level of competitiveness. Therefore, marketers should apply Game Theory tactics in order to master the marketing skills. “Life is a Game. Be the game changer whom everyone respects !“ Marketing is nothing but a game, which has rules, players, strategies, schemes, cunning,…
