We live in a society that is majorly influenced by the digital world and digital transformation is therefore a marketing strategy of great importance for businesses. Having a business that lacks internet presence means that you are missing out on valuable customer interaction. This resulting in a losing battle against your businesses competitors. What is…
Tag: SEO
Why digital marketing is important to your business?
Simple, The answer to this question can be found just by looking around you. Find How many electronic devices can you see? The chances are that you are reading this on a laptop or mobile and there are probably a few other devices that can connect to the internet within easy reach. Just analyze and…
SEARCH ENGINE OPTIMISATION (SEO) IN DIGITAL MARKETING
Imagine having an outlet with no signage on it – no name, no glass, nothing. People may come in out of curiosity, looking for product A, when you are actually selling product B. Now, if you have a shop with a legitimate name and presumably a product image on it, it will draw a lot…
Marketing Strategy for Successful Photography
Marketing is a well-studied field, and the results from decades of research are clear: Photographs encourage engagement and increase the likelihood of people to act. No matter how powerful your marketing material is, it can only succeed if it encourages people to reach out to your business or take other actions. Successful marketing and branding are…
How to Become An SEO Expert (10 Steps Guide)
Do you want to learn how to increase your traffic and achieve higher rankings for the keywords that can generate more sales and revenue for your website? Then you should learn everything there is to know about SEO and become an SEO Expert. Having SEO expertise is not the sole privilege of SEO professionals. It’s…
A Simple New Digital Marketing Strategy For Atlantic Meat
Atlantic Meat is a chain of butcheries located in Cape Town, South Africa. Their customer base and Target Market is largely lower income and working class Capetonians.
How To Build Company Blogs
Blogs can be an amazing way to provide your audience or target group with free information while promoting your brand. They can help to engage customers.
Ranking your business – optimizing your website
by Shannon Alexander One of the most daunting ways of promoting your business is through spending thousands of rands on advertising. Did you know that you are able to gain plenty of traffic to your website without using paid advertising? If not, you will soon find that this method will be used much more often…
Digital Marketing Strategy for a Burger Restaurant
With the advent of digital technology, restaurants have been radically transformed. As that the burger restaurants also in the same path of marketing. All most all the restaurant owners do not depend on the traditional ways to market their burgers. An active restaurant is not the same as a successful restaurant. However, the competition is…
What does Google know about you?
Have you ever noticed that you suddenly start getting advertisements and some more random stuff related to what you browsed on your phone some moments back? Sometimes Assuaging and sometimes aggravating, these popping advertisements give a clear view that someone is trying to get into your mind. Only thought about that is enough to leave…