A small or new cosmetic brand needs a well-thought-out digital marketing plan to tackle the competition and ensure sustainability.
Tag: socialmedia

Why you need social media for your business!
In the past couple of years, social media has really impacted our lives as individuals and businesses. Social media has taken over and has shifted the way we communicate with individuals, customers, employees, and competitors. Let’s not forget how social media has changed the way we sell and promote ourselves as well as how we…

Why had digital marketing become so popular recently?
First of all, this is the definition of digital marketing: Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers. Many businesses started to initiate digital marketing campaigns to expand…

How Digital Marketing Challenges Traditional?
By Sravya Malineni Don’t you think this is that one question that could answer a lot of other questions? We’ve all had so many thoughts when it comes to Digital Marketing and also saw how it’s on its way to be the next big thing. Many ask if Digital Marketing would replace traditional; whether the…

TikTok Marketing 101: How to Expand with TikTok
We have been familiar with social media for a while. In terms of marketing, Facebook, Instagram, TikTok, and other social media platforms have great importance and potential in today’s world. Social media started its journey as websites and apps for people to share pictures, memories, and maybe find their old friends. Nowadays, social media represents…

Digital Marketing Strategy plan for your web-based business
A digital marketing plan is a structured document that contains details about the strategies, campaigns, channels and goals. The critical need for a solid and innovative digital marketing plan in the year 2021 cannot be understated. The COVID-19 pandemic has become the catalyst for major change in the way that business’ conduct their daily operations…

Digital Marketing Plan for Restaurants
Most restaurants are poor marketers. They rely on a scattergun approach to attracting new customers and often aren’t focused on the best channels. The restaurants that succeed are often great marketers. They ruthlessly focus on the key channels that work and are always improving. Of course, some restaurants rely on incredible food and fill up…

Digital Marketing Plan for Authors/Writers
Basic tools to use to be a successful author/writer (author Kgothatso Mampye) History of Publishing Although most authors/writers have been using a well-known method of typing and publishing a book that readers can purchase inside the book store the traditional way of buying a book inside the store is slowly fading away to the…

Digital Marketing Plan For Doctors
Are you a health professional trying to build a digital presence? Are you looking for ways to improve your digital marketing plan for your medical center? This digital marketing plan is meant to guide any doctors through the process of taking their business to digital platforms. Nowadays, most people draw on the internet and technology…

Digital Marketing Strategy for Bakeries
A digital marketing plan is a document containing the details for all the planning for your digital marketing campaigns or actions. It details, among other things: – Short, medium and long-term business goals. – The strategies to achieve these goals at the digital level. – The channels or medium to use. – Action and development plans. –…