A digital marketing strategy is essential to have in a business. It demonstrates the company’s current position (compared to competitors), discusses strategic goals, and sets out how to achieve them. Business start-ups must first assess competitors in the industry and find a gap in the market. The company then specifies its target demographic and differentiates itself…
Tag: startups

5 ways to leverage social media marketing for career counselling startups
Utilizing social media marketing to full extent as a major digital marketing tool will help you advance in the career coaching and counselling industry by driving more potential customers. Here are some ways to take advantage of this free marketing platform: 1. Take advantage of Instagram reels and TikTok According to Statista, 33.1% of Instagram…

DIGITAL MARKETING SUGGESTIONS FOR STARTUPS!
In business, there is probably nothing more challenging and exciting than starting your own startups, but if you are unprepared to market your business, you may face serious anger down the road. Your business needs to attract as much attention as possible in order to avoid these dangers, make your startup viable, and establish a…