WHAT IS SOCIAL MEDIA?
Social media are interactive technologies that allow the creation or sharing/exchange of information, career interests and other forms of expression via virtual communities and networks.
Social media has played a really great role in some people’s lives and for some it has been the opposite.
It has been said that the world of social media is growing and will continue to grow as it makes life easier for everyone and it is most of the time very convenient.
Nowadays instead of having to write a letter to someone or having to call the you can just send them a message on their social media page.
Whether it is Facebook, Instagram or WhatsApp, there is a lot of options and most people have more than one social media page/connection.
AGE GROUP OF 50 AND UP USING SOCIAL MEDIA
In the past years the use of social media has increased rapidly not only with young people but with everyone and also big companies joining in.
People use social media for different reasons. It has been said that about 80% of people that are in the age group of 45 up mostly use it to find love or connect with people because at that age people tend to be lonely and seek outside love and attention. Disadvantages of using Social Media Marketing
Though it is sometimes unsafe to meet people on social media some people do get lucky and meet someone that they end up falling in love with.
Make good memories in life but that in not always the case some people get unlucky and meet scammer that scam the off almost everything they have because they promise them love and sell them dreams.
YOUTH USING SOCIAL MEDIA
As the youth enjoy social media and find it very helpful for their everyday lives it has also taken over in their lives because most of them can not imagine a life without social media.
The youth use social media to connect with people, find jobs, start a business, make support groups, be entertained, and etc.
Some people do get unfortunate when using social media because they end up being bullied or scammed one just needs to be careful and mindful when using social media.
The number of people commiting suicide through social media experience has increased with time because they can not take the embarrassment and the judgement from other people and so they decide to tale their lives.
There are also a lot of support groups to help people who are suffering from depression or any other mental illness.
THE USE OF SOCIAL MEDIA IN COMPANIES
A lot of companies use social media to promote their brand.
The use of social media in companies sometimes differ but in some ways it is the same because there is so much they can do but at the same time there is a lot that they can do.
Companies can reach a large number of audiences through social media very fast and cheaper than using the traditional way of advertising and promoting your business.
Companies use a lot of strategies such as working with influencers that will promote their brand through social media, post promoted posts on social media, and short ad videos.
Social media has worked very well for most companies and it seems like a lot if not all of them are using social media more than anything because it has proven to make them a lot of money in the past years and continue to make money. Growing Your Business on Social Media
Social media is the FUTURE and like it or not most of our lives will depend on social media in the near future because the world is social media world is moving fast and there is nothing we can do about that but move with it.